With the ease of buying almost anything online today, e-commerce has naturally become the norm. You can browse dozens of stores and purchase any product of your choice with just a few clicks. The growth of online stores has been so rapid that it is difficult to distinguish the genuine ones from those that are scams and can trick you into fraudulent activities.
So here are the five most important tips you need to keep in mind to make digital purchases safely
1. Go directly to an online store
While shopping online, avoid using suspicious links sent to you in a message or email and make sure that you are shopping securely from a verified store’s web browser. It is also essential to keep in mind that the URL (address) of a shopping website should always start with “HTTPS” and a closed padlock icon in the address window when you are about to to perform a transaction on it. These small details that you need to pay attention to will help you avoid the fraudulent and duplicitous activities that are raging in the online market.
2. Check the credibility of the store
One of the ways to tell a genuine store from a scam is to check reviews and testimonials from previous users. Don’t buy from a store that doesn’t have credible reviews or buyers. It’s also important to understand that companies and vendors with a good, credible reputation most likely have a section or section on their website regarding their privacy policies. The online shopping market is changing so rapidly that you learn all about advances in online shopping, which are readily available, but it is crucial to avoid unsolicited buying opportunities via email, social media or phone calls. cold, however tempting the offers. or sales can be.
3. Check the seller’s contact details
There are other ways to check the credibility of a website than looking at its online reviews. No matter how great the product, sale or offer is, always be sure to verify the seller’s contact information, identify their location, and verify the name and email address. When shopping on the Internet, prevention is always better than cure.
4. Avoid offers that seem too good to be true
Many scammers and fraudulent sites offer deals that are too good to be true. These offers are used as bait and are, in fact, financially unsustainable. For example, if you buy a mobile phone for around Rs.50,000 but they offer a price as low as Rs.1500. This is a simple and straightforward example of scamming you with offers. So, always look for realistic offers and promotions, and don’t fall for offers that seem unbelievable.
5. Always check your consumer rights on the merchant’s website
It is essential to bear in mind that online sellers must provide you with correct and transparent information on the rights you have as a consumer. You must be clear about the return policy, legal and genuine warranty before your purchase. If the merchant has not mentioned any of these services on their website, it is best not to buy from them and look for those who provide and promise these services to ensure the authenticity of the products.
The author is Country Manager, WISE
February 22, 2022