E-commerce site Neartoo.co.uk is celebrating a milestone with over 50,000 products for sale by independent retailers across the UK.
The website launched to the public in March and was designed to capture shopping trends and help independent stores recover from the pandemic.
The platform already has hundreds of registered stores, which has allowed them to supplement their physical stores. It also offers them the opportunity to build and grow their business, either by helping them get online for the first time or by strengthening their current online offering by giving them a bigger and broader platform.
Every Neartoo seller has been vetted by the British Independent Retailers Association (Bira), who are behind the website. It also lets them know which businesses they are “nearby” and encourages them to explore more of the local stores where they live or visit.
Jayne Weldon, eCommerce Manager for Neartoo.co.uk, said: “We are just delighted that we now have over 50,000 products available for our buyers to browse and purchase on our website, which is live. for a little over four months now. .
“What’s really encouraging is that we not only have great gifts, toys, clothing and homewares, but also niche and rare products such as unusual lego bricks, books and even beers – so there’s definitely a taste for that.
“We will continue to grow the products available while recruiting more freelancers across the country and also raising our profile so more people know about us and show their support for small businesses in their communities.”
Read more: Smart bike brand Wattbike introduces virtual gear customization
The website ensures that each retailer has their own individual profile and allows store owners to sync their existing online retail profile or create their own via the platform if they do not yet have the means to create one. online presence.
Bira CEO Andrew Goodacre added: “We were aware that this platform was owned by freelancers and addressed both societal changes, but also giving them access to new ways to sell to their customers, and one that be profitable.
“It’s so encouraging that we already have so many products on offer and new stores signing up every week, so we hope to continue this upward trend over the summer months and make this site a success for our important independents who keep our main streets alive.”